CJ Creates… A rocking e-marketing Santa campaign.
The idea was to take a well know christmas character and fuse with rock/pop icons. Then create an eshot containing all the illustrations and send to a list of clients. The eshot doubled up as a Christmas competition with the winner Identifying as many of the rock Santa’s and tweeting the answers via twitter along with the #santarocks.
It’s our way of saying our clients (and Santa) rock!
- Concept and Strategy
- Art Direction
- HTML email